Zenbumi Matcha Buyers Guide

1.  Start With Intention

How do you enjoy your matcha?

  • 🍵 I drink it straight → The Daily Matcha, The Bold Matcha, The Kaizen Collection
  • 🧊 Iced is my go-to → The Daily Matcha, The Bold Matcha, The Kaizen Collection
  • 🥛 I mix with milk → The Latte Matcha
  • 🍰 I like to bake and blend → The Maker Matcha
  • 🔍 I’m new / want to try a few → Discovery Boxes
  • 🧘 I’ve had my fair share — I want the best → The Kaizen Collection

2. 🎯 Matcha by Purpose

🫖 Ceremonial Picks 

Best for hot or cold matcha with just water.

  • The Daily Matcha
    Bright, balanced, and dependable — your everyday usucha.
  • The Bold Matcha
    Fuller flavor with light umami — great for both hot and iced.
  • Hajime No Ai
    Softly sweet and welcoming. Like your first love — light, memorable, and smooth.
  • Satori
    Rounded, calm, and composed. A grounding cup with character.
  • Kaizen
    For the refined palate. Creamy, clean, and deeply vibrant.

🧊 Iced or Cold Brew Matcha 

You prefer your matcha cold and refreshing.

  • The Daily Matcha
    Crisp, balanced, and made to shine over ice.
  • The Bold Matcha
    Stronger flavor, light umami — built for bold iced drinks.
  • Kaizen Collection
    A premium iced experience — full-bodied and surprisingly smooth.

🥛 Matcha for Lattes 

You prefer Milk-based drinks.

  • The Latte Matcha
    Smooth and balanced, with just the right strength to complement oat, almond, or dairy.
  • The Daily Matcha
    Light and mellow for a softer latte experience.
  • The Bold Matcha
    For those who like their latte with a bit more bite.
  • Kaizen Collection
    Surprisingly luscious in milk — a rare matcha moment for elevated tastes.

🍪 Culinary Use 

You’re here to experiment — or to impress.

  • The Maker Matcha
    Your go-to for baking, sweets, and sweetened lattes.
  • The Latte Matcha
    Doubles as a confectionery upgrade. Smooth, rich, and slightly more refined.

Tip: Always sift your matcha. Start small (½ tsp) and adjust to taste.


🎁 Discovery Boxes 

Not ready to commit? Or want to explore?

  • Artisan Tasting Experience
    The Maker, The Latte, and The Daily. Great for beginners and creators alike.
  • Artisan Bold Experience
    The Latte, The Daily, and The Bold — ideal for iced and latte lovers.
  • Kaizen Tasting Experience
    Hajime No Ai, Satori, and Kaizen. A curated flight of premium ceremonial matcha.

🏆 For Connoisseurs 

You know what you want, or want to taste the best.

  • Hajime No Ai
    Lighter, brighter — a nostalgic nod to simplicity done right.
  • Satori
    Deep, grounded, and meditative. A matcha you can feel.
  • Kaizen
    Rare cultivars. Hand-picked and aged tencha. A pinnacle expression of Uji matcha.

3. 🌿 A Note on Cultivars

All Zenbumi matcha is made from proprietary blends of select Japanese cultivars — including Yabukita, Okumidori, and Saemidori. In the Kaizen Collection, you’ll also find rare cultivars like Gokou, Asahi, and Ujihikari. Every blend is crafted for consistency, balance, and feeling.